The Millau Group Global
Version 10.1 — Executive Edition

The End of Opinion-Based Selling

Replace Opinions with Evidence.

Evidence-Based Sales Opportunity Assessment™

Measure Opportunity Risk.
Expose Evidence Gaps.
Improve Executive Decision Quality.

Sales has been the only major business discipline without a common operating standard for evaluating opportunity quality. This assessment introduces that standard.

In less than three minutes, determine whether an opportunity is supported by verified customer evidence—or by assumption, optimism, and opinion.

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Powered by The Sales Checklist™
Evidence-Based Sales Execution™ — The World's First Management Discipline Built on a Common Evidence Standard.

What This Assessment Delivers

A repeatable executive diagnostic—not a generic sales quiz. Every result is tied to verified customer evidence standards from The Sales Checklist™.

Why spend 3 minutes?

Most pipeline reviews rely on confidence, not evidence. This assessment gives executives a fast, objective read on whether an opportunity is evidence-supported or assumption-based—before time and resources are committed.

What will you learn?

You will see your Opportunity Evidence Score™, executive interpretation, specific evidence gaps, coaching priorities, and the next best actions required to strengthen decision quality.

What will you receive?

A confidential Executive Opportunity Assessment™ with a branded PDF report you can share with your leadership team, coach against, and use in pipeline and forecast reviews.

Why is this different?

Unlike opinion-based deal reviews, this assessment applies the same ten evidence standards used in Evidence-Based Sales Execution™—the world's first management discipline built on a common evidence standard for sales.

Start the Assessment